# MyLeague.ai > MyLeague.ai builds custom AI organizations for any service business owner who has become the bottleneck in their own company. Each build includes AI seats with written job descriptions, a hub that routes work between them, and an operating vault (an "AI brain") that holds the company's voice, standards, and decision rules. Founded by Larry Kooyman, a division of DoGood Enterprises, based in Middle Tennessee. Motto: "Automate the busy work. Keep the handshake." ## What MyLeague does - Designs the organization first, then builds it: which work exists, which seat owns it, and what stays human. - Sorts every responsibility with the Right Seat Matrix: AI owned, AI assisted, human plus AI, or human owned. - Grounds every AI seat in the client's own material (voice, SOPs, offers, client profiles, policies) so output sounds like one company. - Keeps people in every relationship that matters. Outbound communication waits for human approval. ## The LEAGUE Method (six steps) 1. Locate: find where the owner is the bottleneck (uses the Freedom Zone). 2. Engineer: design how work should move before choosing tools. 3. Assign: put each responsibility in the right seat (uses the Right Seat Matrix). 4. Ground: build the operating vault so each seat does the work the company's way. 5. Unleash: put seats on real work with humans in the loop and refine. 6. Elevate: move the owner's time back to clients, leadership, and life outside the company. ## Who it is for Any service-driven business where the owner has become the bottleneck and is losing opportunities by being stuck behind a desk instead of in front of people. Examples: real estate, lending, insurance, law, accounting, financial advice, agencies, contractors and home services, consultants, studios, property management, staffing, and multi-location service brands. ## Proof The founder built and runs his own AI organization first: 17 AI seats across 6 departments, one hub, serving four business units under DoGood Enterprises. The homepage shows its structure as an interactive 3D map, with job titles only. ## How to start A free one on one discovery call. Builds begin with a paid planning phase; the build is scoped to need. Ongoing support is optional. - Book: https://api.leadconnectorhq.com/widget/booking/05SLOvWAV4bEN4c9EEA6 - Home: https://myleague.ai/ - FAQ: https://myleague.ai/#faq